FocalPoint, an online prospecting and marketing system used mainly
by network marketing and direct sales organizations, sees more of its
clients promoting the use of site replication
to draw in more distributors. The FocalPoint creative and development
teams create a replicated version of the client’s customized website and
make it available to all of the client’s members; the members then use
their site to build a group of new distributors and customers.
FocalPoint is used as an MLM lead system
that employs landing pages with contact forms. Form submissions then
populate the system’s contact management database. Each new contact –
prospect, lead, etc. – is assigned a category based on the form
submission. The system starts sending a series of client-customized
autoresponder emails to these new contacts in the hope that they in turn
purchase the product offering or join the business opportunity.
More companies are seeing the advantages of replicated websites and
the automated sales funnel the system provides and they in turn are
increasing their distributor base by advertising that this system is
available for each of their distributors to use. The client benefits by
having its sales and distributorship grow and the distributors benefit
by having their sales, down-line, and commissions increase.
The up-front cost to the parent company is minimal when compared to
the potential growth the system affords their business and the cost to
each distributor is a bargain compared to the growth potential it
presents.
About FocalPoint
Founded in 1992, FocalPoint caters to the needs of Direct Sales Companies, Network Marketing Teams, and MLM Organizations. During its twenty year tenure, FocalPoint has provided businesses with some of the most innovative tools including replicated lead capture pages and presentation sites that allow their distributors and team members to succeed.
Founded in 1992, FocalPoint caters to the needs of Direct Sales Companies, Network Marketing Teams, and MLM Organizations. During its twenty year tenure, FocalPoint has provided businesses with some of the most innovative tools including replicated lead capture pages and presentation sites that allow their distributors and team members to succeed.