Network Marketing Tools

Posted on Tuesday, August 28, 2012 by

The Best Network Marketing Tools Help You Convert Leads
With so many people investing in network marketing businesses, it is no surprise that there is a plethora of tools available to those MLM business owners to help grow their businesses. However, leads are the main source of growth in any network marketing business. The more qualified leads an MLM business owner talks to, the more growth they see in their organization. This is why the best network marketing tools help you to convert leads into sales for your business.

Converting Leads Starts with Finding the Right Prospect
One essential part of prospecting for your MLM business is ensuring you are talking to people that are genuinely interested in your business. This best way to do this is by using a squeeze page, also known as a landing page. This page features customized information about your business. It also features a contact form where the lead can enter their name and email to find out more about the business. When a lead enters their information, you have established that this lead wants to be contacted about the business, which saves energy and time for the business owner.

Conversion through Email Autoresponders
In addition to a squeeze page, one of the most essential network marketing tools used by MLM business owners is automatic emails or autoresponders. These emails respond to what the lead has requested, which is more information about your MLM business. The lead receives targeted, pre-written emails over a period of weeks that provide details about the MLM business. The emails are professionally written, so they not only provide information, but also continue to entice the lead to educate themselves more about your business.

Converting the Lead to a Sale Using Tracking
In addition to network marketing tools such as squeeze pages and autoresponders, anther essential tool for converting leads is being able to determine which leads are ready to be converted. Most network marketing systems will provide tracking information on the autoresponders that are sent out to your prospects. These inform the MLM business owner of which emails the prospect finds most interesting and how many times the prospect has visited the web site. This allows the MLM business owner to prioritize leads and demonstrates what the lead already knows about the business.

Continue to Reach Out to Your Prospects
As with any businesses, changes will happen in your MLM business. Network marketing tools that allow you to continuously communicate with your prospects about promotions, new products, and specials are a necessity. Continuous communication through email broadcasts in your MLM network marketing system will allow leads to be exposed to your business model over and over. Studies have shown that continuous exposure usually converts to sales. This allows the business owner to get the most out of every advertising dollar with potential for future conversions.

An MLM business thrives upon the number of leads available. A great network marketing tool will not only provide a lead, but it will provide a qualified lead. Using landing pages, autoresponders, and tracking tools, a business owner has all the important ingredients for a successful network marketing business. In addition, being able to continuously reach out to prospects can produce future sales and grow your business immensely.

The Right MLM Marketing Systems Help Build Your Downline

Posted on Thursday, August 9, 2012 by


The right MLM system can be a very effective tool for building a new multi-level marketing business.  The two things needed to be successful in any MLM are prospects for the business and customers to buy the products being promoted.  MLM marketing systems provide both of these and help quickly build a downline successfully.

MLM Systems
Most MLM marketing systems provide not only leads, but also a way to organize leads.  These systems typically provide a landing page where a prospect begins the process of reviewing the business.  The landing page, also referred to as a squeeze page, typically requires the individual to enter a name and other contact information such as an email or phone number to continue viewing the website.  This automatically keeps track of who is looking at the MLM business and provides the MLM owner with the opportunity to follow up with the lead.

MLM Systems Organize Leads
Once the prospective customer or lead enters their contact information, a lead is created.  Most MLM lead systems will then organize these leads into a back office section where the business owner can review the leads.  Many will even organize the leads to show how many times the prospect has visited the web site and a notes section where contacts made with the prospect are recorded.

Providing Auto-Responders
Another great benefit of MLM systems is that these systems have auto-responders that are sent out to the customer or prospect.  This can happen even while the business owner is sleeping.  It makes the customer or prospect feel like they are dealing with a company of integrity and also allows the business owner to focus less on emailing and more on contacting leads that are created.  This allows the marketer to build the business faster.

Marketing Emails
Not only does the lead receive an auto-response email from the MLM prospecting system, but the person of interest also continues to receive effective emails over a period of time, telling the lead more about the business and how goals and dreams can be achieved through owning the MLM business or using the product.  These marketing emails provide excellent motivation for the lead because the lead is exposed to the business many times, not just once.

Creating a Downline of Qualified Leads
As the system continues to market the business to the prospect or lead, the network marketer or direct sales individual focuses on the job at hand, contacting the lead.  As the system does all the prospecting and marketing for the owner, it creates qualified leads of individuals that are interested in owning a business or using the product.  This saves time, energy, and money for the business owner and builds an awesome downline of qualified leads.

Network marketers and direct sales individuals are faced with many responsibilities when working a business.  However, MLM systems can make the task of prospecting and marketing leads much easier and less time consuming.  In addition, by creating qualified leads for the business owner and continuing to market to these leads, the network marketer or business owner is able to focus their attention to contacting the leads and building an effective downline of qualified leaders that will grow their business.

Break the Bank with MLM Marketing

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Many people who attempt a career in a MLM business find themselves pestering their friends and family members to no end in an attempt to make more money and generate more MLM leads. Making money with MLM marketing does not have to be difficult as long as salespeople and recruiters know how to effectively capture the interests of consumers.

Set Production and Communication Goals
The first step in making money with MLM marketing is setting goals for production and communication and being absolutely relentless about achieving them. These include monthly, weekly and even daily goals that should be top priority. Of course, no one can be expected to work every single day, so be sure to take time off here and there to avoid burnout and depression. These goals should be attainable from the start and gradually increased in order to provide more of a challenge. These goals may include how many contacts to reach out to in a day, how much money to generate over the course of a week or even how many new recruits to bring in over the month.

Attend Company Functions
The next part of making money with MLM businesses is to take part in conference calls, webinars and even live events and conferences. There are many benefits in doing so; participants are able to learn about the achievements of the company, take part in motivational events and stay focused on the task at hand. Most MLM companies hold live seminars annually, sometimes even twice a year. Some hold optional conference calls daily and webinars weekly or even bi-weekly. Taking part in these is very important since other MLM business members can provide some valuable insight when it comes to making more money and employing new marketing techniques.

Have a Mentor
Regardless of a person’s past success with any type of business, having a mentor is a key factor in making money in MLM marketing. This is because these individuals have experienced the same difficulties and trials and can provide advice about how to overcome them. A mentor is someone who has climbed the ladder of success and is more than happy to provide tips and techniques to fellow associates who may be struggling or not making as much money as they would like. They are available by phone or email and will do their best to maintain contact through thick and thin. In fact, many MLM companies automatically assign mentors to their new recruits.

Market the Business Daily
Though some days will certainly be more productive than others and everyone needs to take some time off now and then, every day should be an opportunity to market the business. This may include connecting with prospective leads, writing marketing articles for placement in directories or even passing out business cards while grocery shopping. Though not everyone will respond favorably to these attempts at MLM marketing, the point is actually getting the business name out there; people may not be interested now, but they never know when changes in their lives may send them in a new direction.

The purpose of any business is to make money, and in an MLM business, there are certainly plenty of ways to do so. When it comes to breaking the bank with MLM marketing, recruiters and salespeople should always be sure to maintain a good relationship with the company and attend all of the available functions in order to stay focused on the task at hand.

How to Generate MLM Leads with Autoresponders

Posted on Thursday, July 26, 2012 by

MLM leads are the livelihood of any network marketing business.  An MLM business cannot produce success and wealth without leads and prospects.  Autoresponders aid in getting MLM leads by doing much of the work for the network marketer prior to the MLM business owner even speaking with the lead.  Finding an auto response system that provides great marketing emails is vital to the success of any MLM business.

How Autoresponders Operate
Most businesses today use auto response emails.  When a customer fills out a form with their contact information, the auto response system adds the customer’s contact information to its system and then goes to work.  Over a period of days, weeks, and months, email auto responses are sent out to the customer providing them with details about the business or about products being marketed.  As the customer or lead is exposed to this over and over, it brands the product or service, and produces a higher likelihood that the customer will buy.

MLM Auto Response Emails
MLM business owners can preload information about the MLM business or products into these emails that automatically go out to prospects or leads.  The emails not only provide valuable information to the lead, but also have a professional appearance, which makes a great first impression for any business.  In addition, most autoresponder services offer marketing assistance to the business owner by providing prewritten marketing emails within the auto response system.  The network marketer simply has to customize the emails to fit the business being marketed.

Auto Response Emails Save Time
Not only do automatic response emails help in marketing the business or product to the MLM lead, but they also help save time for the business owner.  These autoresponders give all the details, pricing, and frequently asked questions about the business to the MLM lead or prospect, and they do it automatically.  The information provided by these emails allow the network marketer to focus more of their energy on following up with qualified leads that appear interested rather than simply answering an endless inbox of emails and questions from each and every prospect.

Tracking Responses to Auto Response Emails
Another great benefit of auto response systems is the ability to track the emails sent out to prospects.  These auto response systems can show the network marketer or direct sales person when the emails are sent, when the prospect or lead opens the emails, and even if the lead clicks on the links within the email.  This tracking enables busy network marketers to sift through the good leads and the bad leads creating efficiency in their business.

Email auto response systems can provide an answer to the problems that most network marketing and direct sales professionals deal with, which is finding more leads.  Great leads allow a network marketing business to grow exponentially.   Finding the right auto response system is vital for the growth of any MLM business.  These autoresponders can save a business owner time, money, and energy when contacting leads.

Put Network Marketing Systems to Work for You

Posted on Thursday, June 28, 2012 by

Hard work and dedication are important in any multi-level marketing business, but why waste your efforts when you could have network marketing systems working for you? Network marketing systems contain valuable tools that make managing your MLM business almost effortless. Read on to learn how network marketing systems can work for you.

Lead Capture Pages Generate Leads
Lead capture pages take the work out of finding prospects. They are customizable web pages that are created to promote your MLM business, and they offer prospects the opportunity to leave their name and email to receive more information about owning their own MLM business and joining your team. Lead capture pages help to ensure that recruiting efforts are invested in leads that show an interest in the business, so there is no need to take a shot in the dark by recruiting random individuals. This valuable tool in network marketing systems saves time and increases profits.

A Contact Manager Will Keep You Organized
Another tool in network marketing systems is the contact manager. This tool automatically adds leads to your contact database whenever they offer their email address, and then it groups leads based on the next required action (like sending out information or scheduling an interview). Contact managers even provide scripts for phone conversations and group contacts based on the results of telephone calls. Contact managers offer instant organization and time management by making it easy to see what work needs to be done every day. Contact managers will even keep you on point with a simple calendar and scheduler so you’ll never miss a thing!

Autoresponders Communicate for You
Autoresponders are pre-written customizable messages that are sent out to leads whenever they perform certain triggers like leaving contact information or revisiting a lead capture page. With autoresponders, you can actively communicate with thousands of leads with absolutely no effort! Autoresponders help keep prospects interested in your business and help you make a good first impression thanks to timely communication. With the autoresponding tool, your network marketing system will literally be working for you.

An Activity Tracker Will Guide Your Efforts
Activity trackers help you make the most of working time by showing what prospects are the hottest leads. With an activity tracker, you will be notified by email or text message every time a prospect shows interest in joining the team by revisiting a capture page, opening an email, or watching a video. This tool takes the guess work out of determining which leads are most likely for conversion and which leads are dead ends. The activity tracker will guide you to working with the best leads so that it is possible to experience more success in recruiting and more residuals from an active team.

Investing in a network marketing system will literally take the work out of running the MLM business. You could labor on writing out countless emails and searching desperately for leads, but why would you? Start using a network marketing system today and get the most out of your MLM business.

FocalPoint Launches iCallBlazer – the Contact Dialer that Enables Distributors to Reach More Contacts in Less Time

Posted on Tuesday, June 19, 2012 by

FocalPoint just announced the release of iCallBlazer, an add-on feature to its online marketing system with replicated sites. This feature allows distributors to reach more contacts per hour than normal phone dialing. Instead of manually dialing individual contacts, waiting for an answering machine to pick up and then leave a message, iCallBlazer handles it seamlessly in less time.

iCallBlazer is activated by selecting a list of contacts to call. It still calls each contact individually, but the call action can be predetermined when the dialing session begins. When a busy signal is detected, no need to hang up and dial the next contact – a simple click moves iCallBlazer to the next call. When an answering machine picks up, instead of waiting to manually record a message, iCallBlazer leaves the pre-recorded message for the distributor while it dials the next contact on his list.

All of this is accomplished with the user at the ready to immediately pick up the live answered calls. The user sets the rules before the session starts – pre-record a message to be left or simply skip over calls picked up by answering devices. A pre-set number of rings can also be set in which case the system skips right to the next call when that ring threshold is met. And the user can also send a follow-up email to the contact as the system detects a busy signal, while the system is leaving a message, or after speaking directly to the contact.

Network marketing companies should consider iCallBlazer when looking for a marketing solution for their distributors. This feature is an amazing time saver. No worries about misreading a number or misdialing since the system grabs the number right from the database. There is also no need to worry about the abandoned call rules since the caller is always right on the phone ready to speak to a live person – not waiting to be connected the way some predictive dialers behave.

About FocalPoint
Founded in 1992, FocalPoint caters to the needs of Direct Sales Companies, Network Marketing Teams, and MLM Organizations. During its twenty year tenure, FocalPoint has provided businesses with some of the most innovative tools including replicated lead capture pages and presentation sites that allow their distributors and team members to succeed.

Build Your Business With the Best MLM Tools

Posted on Tuesday, May 22, 2012 by

Building an MLM business will at first be an exciting venture that you approach with enthusiasm. Enthusiasm, however, will only get you so far. At some point, it will seem that there are no new leads and no way for you to progress in your business. Using the best MLM tools available will enable consistent growth in the new business.

Training Materials
Do not ignore any training materials that are available to you. Training should be a part of any MLM marketing system. Speak to your enroller for coaching and advice, read up on any training manuals, and watch any training videos provided by your company. At the very least, search the Internet for MLM marketing ideas that other people have successfully used. As MLM companies continue to grow, new methods and techniques are constantly being discovered, so be sure to brush up on any developments in MLM tools.

An Online Capture Page
One of the best MLM tools yet created is the online capture page. This page should be your own page separate from the overhead company. This is a page designed to bring attention to what you can personally offer visitors. The capture page should be cleverly designed to capture people’s interest with snippets of information and a promise that through contacting you, you can help them achieve their goals. The capture page will also need to include a form for people to leave their contact information. Through the capture page, you can collect an incredible number of potential MLM leads.

An Auto Responder
After you create an online capture page, the auto responder is another of the best MLM tools for helping you grow your business. The auto responder is a key element to your prospecting system. It will send out a pre-written e-mail to anyone who leaves his contact information on your capture page. The e-mail will include, again, a little bit more information to entice your MLM lead to ask questions on how the company works and what you can provide. Through other pre-written e-mails automatically sent out over time, you can continue reaching out to those who do not initially respond to the first e-mail sent. An auto responder helps keep you in contact with potential leads.

Personal Communication
One of the best and most undervalued MLM tools is personal communication. Automated responses are good for an initial contact. Once your MLM lead shows more interest, however, it is time to get to work and instigate personal communication. This can be through personalized e-mail messages, phone calls, or in-person meetings, if location allows. MLM leads are interested in communicating with an actual person, so make yourself available to answer questions and invite conversation about what your business offers.

Hard work is required to build any MLM business, but with the right MLM tools, the workload can be made easier to bear. Using proper tools will help to generate lots of potential leads and to keep their interest over time until they sign up to be a part of your MLM team.